A Smashing Time! Clas Ohlson invites the public to smash their crockery to win tickets to see Mamma Mia! The Party
To celebrate the partnership between Clas Ohlson and Mamma Mia! The Party, on Monday 19th August we launched a unique Greek plate smashing experience; Smash to Win, in London’s theatre district.
Attendees channelled the spirit of a Greek taverna, whilst smashing one of Clas Ohlson’s recyclable plaster plates, for the chance to win two tickets to Mamma Mia! The Party, which opens at The O2, London, on 29th August.
This is the first time Clas Ohlson, are permitting, let alone encouraging, people to have a go at smashing their crockery, and it’s all inspired by Swedish pop legends, ABBA!
Smash to Win began its tour with a launch event at Carousel, in the heart of London’s theatre district. Linda John-Pierre, who plays Debbie in Mamma Mia! The Party, made a surprise appearance to perform the title track and ABBA favourite, Mamma Mia! to delighted attendees.
Over 300 guests visited the launch for the rare opportunity to smash some homeware, and get their hands on the coveted tickets.
But for anyone who missed the launch, the lively plate smashing experience will be travelling onto further locations throughout the summer. Look out for our Travelling Taverna on the following dates:
• Thursday 29th August Oracle Shopping Centre, Reading
• Wednesday 4th September Brent Cross Shopping Centre, London
There are also more chances to win by entering our online prize draw!